Los Angeles-based CREATIVE STRATEGIST & WRITER with a focus on the future. This is a select portfolio.




Los Angeles-based Interdisciplinary writer & NARRATIVE STRATEGIST with a focus on storytelling in all forms.

Allstate
The Future of Insurance

Strategy, Transformation, Campaign ︎
Role: Tech Strategist, Writer

A national, yearlong recruitment campaign to effectively attract top-tier tech talent to redesign the future of insurance.

See full campaign here ︎︎︎

︎︎︎ Client: All State
︎︎︎ Production: Visual Creatures
︎︎︎ Production: Reverie Studios

©LIZ ARMSTRONG 2023
liz@liz-armstrong.com